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SmartSoft has joined the African iGaming Alliance (AiA) as a Gold Supplier Member in a strategic partnership focused on its continued development of African gambling.
In an announcement on Tuesday, the parties said the agreement was “focused on supporting the continued development of sustainable, responsible and commercially viable regulated gambling markets across Africa”.
SmartSoft maintains an established and growing presence in Africa, having also co-hosted the iGB L!VE Africa Summit in July.
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“Joining OpenBet gives us the opportunity to build on that foundation as part of one of the world’s leading sportsbook businesses. For our customers, it brings the additional scale, capabilities and product portfolio of OpenBet, while maintaining the specialist knowledge and continuity they value today.”
Last year, OpenBet completed its management buyout in a $450 million deal that saw CEO Jordan Levin and other senior executives take control over the platform business from Endeavor.
“As this new chapter begins, OpenBet is better positioned than ever to drive market expansion and product innovation while defining the future of betting and gaming entertainment,” Levin said at the time.
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Far fewer travelers are arriving in the casino town by air this year. Harry Reid International Airport reported 30.2 million passengers through July—a 6.9% drop from the same period in 2025—with international traffic down nearly 9%.
The LVCVA and Harry Reid International Airport have not yet released their August reports. Truist Securities analyst Barry Jonas isn’t expecting a major rally.
Jonas projected on Friday (Sept. 18) in his Las Vegas room survey a soft third quarter. Jonas said Q3 rates for Las Vegas Strip casino rooms are “mostly lower,” with MGM Resorts rooms down 9% and Caesars Entertainment down 11%.
